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Franchise Recruitment Manager (Part-Time)

Background:

Minster Cleaning operates through a franchise structure across the UK. For more information regarding our business please visit our websites. 

www.minsterfranchise.co.uk and www.minstercleaning.co.uk

Key Objectives:

  • To recruit new territory franchisees for Minster Cleaning.
  • To support business agents in the recruitment of franchisees for existing territory sales.

Key responsibilities:

Managing the franchisee recruitment process via our CRM system. This involves qualifying, generating and handling initial discovery calls, follow-up interviews / meetings (virtual & face-to-face). The aim of the overall recruitment process is to move prospects through the funnel to the buying stage. We do not make cold calls, but inbound enquiries should be contacted frequently to move them through the funnel. Unsuccessful applicants also need managing out of the process.

Developing a franchisee recruitment marketing strategy and annual marketing plan to attract franchise prospects for new and existing Minster Cleaning territories. 

Implementing and delivering the franchisee recruitment marketing strategy and annual marketing plan including portal content, trade advertising, video case studies, social media, PR, email marketing, ongoing prospect communication, website design & content management (collectively our marketing tool kit).

Collaborating with suppliers such as marketing agencies and freelancers. Liaising with the franchise network to generate regular news stories, testimonials, case studies and marketing assets to promote our franchise opportunities.

Analysing and reporting the effectiveness of recruitment marketing activities and campaigns, identifying improvements where possible.

Setting and monitoring the annual franchise marketing recruitment budget.

Project management of industry body initiatives such as annual award submissions and industry campaigns.

Reviewing the market, competitors, industry trends and presenting findings and recommendations.

Experience/Skills:

Essential

Sales pipeline management

Excellent written and verbal communication skills

Educated to degree level

Relationship development & relationship management skills

Preferred

Recruitment experience

Minimum 3 years’ marketing experience

Financially numerate

Franchise knowledge and/or franchise recruitment background

Experienced in interacting with professionals (e.g. solicitors)

Hours: Office based (location – B24). Part-time approx. 22 hours/week. Times/days are negotiable.

Salary: £35,000 full-time equivalent, depending on experience.

Reports to: Senior Marketing Manager & will work closely with Managing Director.

To apply please send your CV and cover letter to minster@minstergroup.co.uk